The Steven Raichlen Steak BBQ Rub should harmonize, not compete, with the meat. Steak Rub with rosemary for fragrance and three types of pepper; black, green and chipotle to turn up the heat. There are two ways to use a rub. You can sprinkle it on right before grilling, in which case it acts like a seasoned salt. Or, you can apply it several hours ahead or even the night before, in which case it not only flavors the meat, but cures it. This method gives you a much more complex flavor.